We are makers who have incorporated their own snowboard designs into products over the past 20 years at factories around the world, including America, Canada, Europe and Asia. And we continue to pursue the ideals of the snowboarders who have pioneered the times from the time of genesis to the present. The "inevitably guided environment as a result" is the establishment of a lifestyle that makes snowboarding a harmony between humans and nature. And it was the very essence of pure snowboarding, far from the business initiative of mass production and mass consumption. One of our missions is the formation of a pyramid, which is based on a unique manufacturing process like that "in the world of surf culture, which is the roots of snowboard culture, the only thing that symbolizes the value and craftsmanship of the soul in snowboard products, like surfboards blow their soul into each board by shapers". There are various ways to play, enjoy, compete, and gear on a snowboard. Find your own style that is different from other people. That is the eternal theme that Nativeproducts exist, it is also the attraction of snowboarding.
Head Shop: Bussel Emphatic Style (バッセル・エンファティック・スタイル)